Marketing yourself, products or services successfully needs more than just building a social media following and a website. Knowing how to market your specialist skills and what techniques professional marketers use will stand you in good stead for increasing your client base.
This workshop will cover what you need to do, from pre-launch to customer retention. The course will provide an understanding of fundamental marketing principles through practical examples, giving you the tools to get your freelance practice up and running.
You will learn how to make sure your marketing mix works, set realistic targets and how to achieve them.
You will also learn
- What needs to be done before you launch your nutritional services or products.
- How to find different types of customers that will buy your products or hire your services.
- How to identify critical components of the nutrition market that will affect the promotion of your services.
- The factors which will influence your potential customers’ buying behaviours and how not to lose them during the decision-making process.
- How to apply different marketing communication techniques for a range of products and services.
- How to use different media (traditional to social) to your advantage.
- The most effective route to market for Freelance Nutritionists.
- How to measure your marketing effectiveness and become more agile in your nutritional offerings.
Upon completing this online course, you will be able to apply marketing techniques to a range of products and services you wish to provide, increase your customer base, and use your resources to your advantage.
For more information, contact info@nutritionistsupport.co.uk
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